STAMFORD, Conn. -- VantageScore Solutions, LLC, an intellectual property company whose VantageScore consumer scoring model has unparalleled predictiveness and can be uniformly applied to credit data from the three national credit reporting companies, announced today the appointment of Michael J. Dunn as the company's vice president of strategic planning and communications.
Mr. Dunn, 44, is responsible for leading the design, execution, and integration of myriad strategic planning and communications initiatives, such as advertising, branding, public relations, and trade association and regulatory community outreach. He reports directly to Barrett Burns, VantageScore Solutions' president and CEO.
"Mike's considerable brand management experience, general business acumen, and financial services expertise make him the ideal candidate to assume the mantle for overseeing VantageScore Solutions' strategic planning and communications function," said Mr. Burns. "We are delighted to have someone of his caliber on board as we continue to build on the positive 'buzz' in the industry for VantageScore."
Prior to his new position, Mr. Dunn most recently served as vice president of marketing at Webster Bank, a 177-branch retail bank based in Waterbury, Connecticut, where he was responsible for brand marketing strategy, execution, and performance measurement. During his tenure, Webster Bank enjoyed the strongest consumer awareness levels in its 71-year history for its brand in the bank's core Connecticut marketplace.
Earlier in his career, Mr. Dunn was a managing supervisor at Mintz & Hoke Communications Group, one of New England's largest advertising and public relations firms. He also served as vice president of marketing at Intergis, a B2B software development firm, and held several positions of escalating authority at communications firm Mason & Madison (now Mason, Inc.), where he created an independent e-business unit that helped clients formulate online strategies.
Mr. Dunn earned an undergraduate degree in communications with an emphasis in advertising from Ithaca College. He is the recipient of the marketing industry's prestigious Silver EFFIE Award for his contributions to the Vermont Lottery marketing campaign.
About VantageScore Solutions
Stamford, CT-based VantageScore Solutions, LLC was founded in March 2006 as an independently managed joint venture between the country's three national consumer credit reporting companies -- Equifax, Experian, and TransUnion -- to develop a universal, highly predictive, and consistent credit scoring system for the consumer credit markets. The resulting VantageScore service is independently marketed and sold separately through the three credit reporting companies via licensing agreements with VantageScore Solutions. For more information, please visit www.VantageScore.com.
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